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Flash Discount! Book Before Next Thursday & Save £200 | 8 FinTechs Join A Stellar Line-Up Of Digital & Marketing Directors From Google, Barclays, TSB & Many More

Results-Boosting Digital Marketing & Customer Journey Strategies In Financial Services: Monetise Disruptive Digital Technologies & Strategies & Capitalise On New Customer Trends & Expectations Across All Digital & Social Platforms Now & In The Future

The 5th Annual, One-Day, Industry-Led Conference & Networking Event, 27th March 2019, Museum of London Docklands, London

23 Financial Services Organisations Reveal How To Keep Up With The Fast Pace & Disruptive Nature Of Digital Platforms, New Technologies & Evolving Customer Trends & Behaviours To Truly Monetise Digital Engagement & Drive Impressive Results:

  1. Mission-Critical Innovations For Today’s Disruptive Digital Landscape: Boost results with on-trend, high performance digital marketing strategies
  2. Monetise Hot New Technologies & AI: Identify the game-changing technologies actually worth long-term investment
  3. Revitalise Engaging, Stand-Out, Compliant Social Media Strategies: Deliver creative, compliant social media campaigns with measurable results
  4. Customer Trends, Behaviours, Needs & Expectations! Maximise engagement and conversions with real insights into the financial services customer of today and tomorrow
  5. Benchmark Digital Impact & ROI: Prove the impact of digital activity with effective, attention-grabbing metrics and multi-channel, cross-device attribution
  6. Optimise Customer Journeys: Spark long-term engagement with seamless, value-adding customer journeys and experiences
  7. Attention-Grabbing, Results-Boosting Content: Cut through with hard-hitting campaigns to drive awareness, engagement, conversions and loyalty

Why Attend This 5th Annual Digital Results For Financial Services Conference?

  • 23 Leading Finance Brands In One Day: 8 FinTechs Join Google, Metro Bank, Barclay's and many more to tackle the hottest challenges in digital finance
  • Disruptors, Innovators, Future-Forward Strategies!
  • Thought-Leaders’ Panels & Q&A: What’s hot right now? What’s next?
  • AI & Hot New Tech: Practical applications and impact
  • 6 Interactive Peer Discussions: Resources & Budget > Direct Response Offerings > Brand Reputation > Mobile-First > Regulation & GDPR > Digital Transformation
  • Just 1 Day Out Of The Office
  • 2 Chairs

Disruptive Digital Landscape • AI & Hot New Tech • Technologies & Innovations • Social Media • Customer Journeys • Stand-Out Content • Attribution & Results • Customer Trends & Expectations • Customer Thought-Leaders’ Q&A Panel • Shared Takeaways

The 5th Annual Digital Results For Financial Services Conference - Results-Boosting Digital Marketing & Customer Journey Strategies In Financial Services: Monetise Disruptive Digital Technologies & Strategies & Capitalise On New Customer Trends & Expectations Across All Digital & Social Platforms Now & In The Future

To View The Full Conference Programme, Click Here >>

08:30 Registration, Morning Coffee & Objective Setting

09:00 GIC Welcome, Interactive Voting Introduction & Chairman’s Opening Remarks
Jamie Maddison, Head of Content Marketing, iwoca

DISRUPTIVE DIGITAL LANDSCAPE - Q&A PANEL

09:20 Mission-Critical Innovation To Achieve Maximum Impact & Remain Competitive In Today’s Disruptive Digital Marketing & FinTech Landscape

Brían Corish, Chief Customer Officer, Bank of Ireland
David Nixon, Head of Digital, Standard Life Ireland
Robin Gibson, Group Head of Marketing, Wesleyan
Diego Marquínez Peña, Global Head of CRM & End2End Experience, BBVA
Tessa Pettman, Product Marketing Lead, TransferWise

 

AI & HOT NEW TECH

09:50 Forward-Thinking Strategies To Truly Maximise The Value-Adding Potential Of AI & The Next Hot Technologies Now & In The Future

Anthony Wong , Digital Performance Director, Interactive Investor
10:10 Bonus Session; Reserved For Exclusive Partner Speaker

10:40 Morning Refreshment Break With Informal Networking

TECHNOLOGIES & INNOVATIONS - Q&A PANEL

11:10 Inspiring Innovations! Which Of The Latest New Technologies Will Truly Boost Digital Marketing Performance & Win Long-Term Return On Investment?

Chris Wilkinson, Head of Digital Strategy, Metro Bank
 Louis Powell, Digital Experience Lead, Google
Chad West, Chief Marketing Officer, Revolut
Teren Teh, VP Customer Analytics, Premier Banking Barclays

SOCIAL MEDIA

11:40 Stand Out & Engage New & Loyal Stakeholders With Creative, Compliant, Results-Boosting Social Media Strategies

Keith Lewis, Social Media Manager, Zurich Insurance UK

CUSTOMER JOURNEYS

12:00 Optimising Multi-Channel Strategies To Deliver Seamless, Engaging Customer Journeys Across All Channels

Tom Newbould, Chief Marketing Officer, MYJAR
12:20 Morning Roundup & Lunchtime Announcements

12:30 Lunch For Delegates, Speakers & Partner

PEER-TO-PEER DISCUSSIONS

13:10 Informal Peer-To-Peer Discussions

a) Optimising Resources & Budget

Mario Lupori, Chief Product Officer, RateSetter
b) Winning With Direct Response Offerings

Stuart Brann, Digital Marketing & Ecommerce Director, TSB Bank

c) Boosting Brand Reputation

Georgia d’Esterre, Head of Marketing, Holloway


d) Mobile-First Mindsets

e) Regulation & GDPR

f) Successful Digital Transformation

13:30 Chairman’s Afternoon Remarks

Piers Newson-Smith, Head of Brand Planning, Direct Line Group

STAND-OUT CONTENT

13:50 Cut Through With Relevant, On-Trend Content Strategies Which Make Your Financial Services Organisation Stand Out From The Crowd

Jamie Maddison, Head of Content Marketing, iwoca

ATTRIBUTION

14:10 Benchmarking Success With Tangible Metrics & Effective Methods For Attributing Multi-Channel, Cross-Device Results & Proving Digital Impact & ROI 

Virginia Falcón, Measurement & Attribution Lead, Google
14:30 Bonus Session; Reserved For Exclusive Partner Speaker

15:00 Afternoon Refreshment Break With Informal Networking

CUSTOMER TRENDS & EXPECTATIONS

15:30 Maximise Engagement & Conversions With Real Insights Into The Trends, Behaviours, Needs & Expectations Of Financial Services Customers Now & In The Future

Abba Newbery, Chief Marketing Officer, Habito

CUSTOMER THOUGHT-LEADERS - Q&A

15:50 Quick-Fire Q&A Panel With Industry Thought-Leaders 

Kirsten Burt Head of Marketing, UK & Jersey, UBS Wealth ManagementEllie Mickleburgh, Marketing Director, Ageas Insurance
Heather Smith, Managing Director GI Direct, LV=
Clare Gambardella, Chief Customer Officer, Zopa


SHARED TAKEAWAYS - PANEL

16:20 Future Strategies, Tools & Tips To Take Back To The Office

Piers Newson-Smith, Head of Brand Planning, Direct Line Group
Jamie Maddison, Head of Content Marketing, iwoca
Robin Gibson, Group Head of Marketing, Wesleyan

Ellie Mickleburgh, Marketing Director, Ageas Insurance
Tom Newbould, Chief Marketing Officer, MYJAR
Virginia Falcón, Measurement & Attribution Lead, Google

16:50 Chair’s Closing Remarks & Official Close Of Conference